Abu Dhabi Sustainability Week is a landmark event for the Masdar Institute, the wider Masdar community, and the global sustainability community as a whole. Masdar Institute was heavily involved in the event for 2016. Under my leadership, we hosted launch events, signing ceremonies, announcements, interviews, speaking sessions and much more. Also new for this year, we held a separate exhibition stand, combining our YFEL program, Innovation Zone, Institute stand and more into one primary location. The below summarizes our involvement. All of the below was led by the communications team under my leadership, aside from the design and production of the stand itself.

Highlights

50
Interviews Completed
14
Press Releases
5
Launch Events
3
Signing Ceremonies
2
Award and Graduation Ceremonies
4
VIP Visits

Highlight Social Media

Twitter Statistics

185,900
Impressions
23,000
Impressions per Day
47
Retweets
54
Likes Per Day

 Images from the Event